4 great options for business card finishes

4 great options for business card finishes

In sports, it doesn’t matter how you start; it’s all about the finish. The score at the end of the game is all that matters. The same can be said when it comes to your business card: It’s all about the finish. Using the most appropriate finish can turn your business...
Don’t get lost when designing direct mail

Don’t get lost when designing direct mail

I recently heard a story about a Christmas card returned to its sender after 81 years. That definitely gives new meaning to the phrase “lost in the mail.” We have better technology to help our mail get to the right place than they did back in 1937, but mail still gets...